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Through a travel fair, North Luzon tourism “weaves” its path to recovery.

The country is prepared to welcome travelers and investors from all over the world, according to Tourism Secretary Christina Garcia Frasco, who stated on Friday that the tourism industry is on its path to recovery, particularly in North Luzon.

President Ferdinand R. Marcos Jr. has put in place the essential measures to ensure that the country is ready for the arrival of tourists and investors, according to Frasco, who spoke during the opening of the first North Luzon Travel Fair at the SMX Convention Center in Clark, this province.

She claimed that the Chief Executive had made various instructions to stimulate the expansion of domestic travel, the most recent of which was to revive the nation’s tourist industry.

“Driven by a sense of urgency, we can’t wait to start doing business in the Philippines because every day we wait is a day we could lose. Frasco spoke at the live-streamed event and said, “The message of the Department of Tourism, lead of course by President Marcos, is that tourism is a priority, a priority under this administration with the aim to leave no region behind in the development of the business.

She expressed her confidence that North Luzon is on track to once again welcome 9.6 million tourists, as it did before the pandemic.

She claimed that as of today, 3.8 million local and international tourists had visited North Luzon.

She declared, “North Luzon is prepared to lead the way to illuminate the northern Philippines.”

Frasco cited the need to continually improve the enabling mechanisms for entering and leaving the country despite the many accolades the Philippines has received in the tourism industry, including the highly coveted titles of the world’s leading dive destination and the world’s leading beach destination for 2022.

She continued, “We will bring about improvements, solve gaps, and most importantly, by listening to the needs of the stakeholders, assure the institutional development of the entire industry.

She also emphasized the significant contribution played by the numerous tourism sector players who, in spite of the difficulties the epidemic brought about, have remained staunch supporters of the nation.

“Especially here in North Luzon, you people have persevered in being the beacon of the Northern Philippines. Being present to see the spirit of the people of North Luzon makes me feel incredibly proud. Greetings on the inaugural North Luzon Travel Fair remarked Frasco.

The first North Luzon Travel Fair, with the theme “Weaving our way to Recovery,” is a joint initiative of the Department of Tourism Regions 1, 2, and 3 and the Cordillera Autonomous Region. It is also supported by the Tourism Promotions Board of the Philippines, the Subic Clark Alliance for Development, and the Alliance of Travel and Tour Agencies of Pampanga (ATTAP).

The three-day festival features local tourist attractions, handicrafts, goods, and services.

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