Oliver Bugarin 5 0 0 5 min to read

PBBM says ABS-CBN may be granted a franchise “if problems are resolved.”

It has been promised by President Ferdinand “Bongbong” Marcos Jr. that he won’t obstruct any initiatives to grant ABS-CBN Corp. a fresh 25-year legislative franchise.

In an exclusive, pre-recorded interview on AllTV Channel, Marcos said that ABS-request CBNs for a new franchise were turned down for “technical grounds” that had come to light during the prior House hearings.

The claim that ABS-failure CBN’s to obtain a franchise due to their “political positions” against his predecessor, former President Rodrigo Roa Duterte, was refuted by him as he made the assertion (PRRD).

The genuine technical causes, according to Marcos, are these problems that were discovered during the House hearings. “I know the presumption is that it is always because of the political positions they took against PRRD,” he stated.

He continued the infractions and issues they ran into during the hearings and investigation in the House of Representatives are actually at the heart of the ABS-CBN franchise question.

Throughout the 2016 presidential elections, Duterte regularly griped that his campaign commercials were not broadcast on the local network.

Marcos promised that ABS-CBN would obtain a congressional franchise after “resolving” all of the issues brought up during the prior House hearings.

“There’s no reason for the Committee of Franchises in the House to deny them the franchise,” he said. “So long things are attended to, and those are handled.”

After receiving a cease-and-desist order from the National Telecommunications Commission (NTC), ABS-CBN stopped broadcasting on May 5, 2020.

On July 10, 2020, the House Committee on Legislative Franchises denied ABS-request CBN’s for a new 25-year franchise due to several problems, such as the dual citizenship of ABS-CBN chairman emeritus Eugenio Lopez III, the potential violation of the constitution’s restrictions on foreign ownership, previously reported labor and tax violations, and other infractions of the franchise’s terms.

The NTC gave Advanced Media Broadcasting System Inc., which Villar runs, provisional permission (PA) in January to “build, operate, and maintain” digital TV channel 16 and temporarily simulcast on analog TV channel 2.

The NTC also authorized Aliw Broadcasting Corp. to set up, run, and maintain a channel 23 digital broadcasting system.

Additionally, PA was granted to install, run, and maintain digital TV channel 43 for the Swara Sug Media Corporation (SSMC), the official operating name of Sonshine Media Network International (SMNI), which was formed and is directed by Pastor Apollo Quiboloy.

ABS-CBN previously utilized the channels.

Grace is a Filipino brand.

Marcos acknowledged the creative sector’s contribution to creating more jobs and rebuilding the Philippine economy.

“Let’s make the Filipino brand important and well-known,” he said. “It’s clear that the creative industry is an important part of our culture, even our image and look abroad. If you go around Asia, and to the hotels, you go to the bars, ang tumutugtog laging Pilipino ‘di ba (the performers are always Filipinos, aren’t they)? We somehow have a special affinity to the performing arts

As he recognized the talent pool in the nation and the industry’s potential to create more jobs, Marcos pledged his full support for the promotion and growth of the creative industry.

“Our culture is a part of that brand. And it won’t be challenging in any way. The Philippines has a strong brand. The Filipino brand is distinct, he claimed.

When asked his definition of the “Filipino brand,” Marcos responded, “Grace. Grace, if I had to sum it up in a single word.

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