NextGen Day

Apple hosted a virtual event at its Cupertino, California headquarters on Tuesday to unveil four new iPhone 13 models.

The new versions are the iPhone 13 small and iPhone 13 with Super Retina XDR display, both featuring Apple’s A15 bionic processor, which Apple claims is up to 50% quicker than its closest rival.

Both support 5G and have a ceramic shield at the front screen that is water-resistant, as well as a dual-camera system. They are available in five new colors: pink, blue, midnight, starlight, and (PRODUCT) RED.

According to Apple, the dual-camera system collects 47 percent more light, resulting in less noise and brighter pictures and videos. The two models feature a cinematic mode that allows customers to record dramatic moments in their Dolby Vision HDR movies.

While the 5.4-inch iPhone 13 small offers 1.5 hours more battery life than its predecessor, the 6.1-inch iPhone 13 has up to 2.5 hours more. They start at USD699 and USD799, respectively, and go up from there.

The iPhone 13 Pro and iPhone 13 Pro Max are the higher-end versions, featuring three ultra-wide cameras and a six-times optical zoom capability. Their requirements are mostly directed towards filmmakers.

Graphite, gold, silver, and blue are the four hues available. Their GPU outperforms rivals by 50 percent, according to Apple, which claims to be the industry leader.

The Super Retina XDR display is available in two sizes: 6.1 inches and 6.7 inches. In terms of battery life, the iPhone 13 Pro and iPhone 13 Pro Max last 1.5 and 2.5 hours longer than their predecessors, respectively. They are priced between USD999 and USD1,099.

Apple Watch Series 7 features a roughly 20% bigger screen area and 40% thinner borders than the previous generation, and over 50% more screen space than Apple Watch Series 3. Fitness+ will be supported.

The Apple Watch Series 7 has been dubbed the most durable Apple Watch ever made, with resistance to cracks, dust, and water. It boasts an 18-hour battery life and charges 33 percent quicker than its predecessor, thanks to WatchOS 8, which detects cycling activities. The price ranges from $399 to $499.

In terms of tablets, the new iPad has an A13 bionic processor with a 20% faster CPU, GPU, and neural engine than the previous model, making it 3 times quicker than Google’s Chromebook and 6 times faster than the most popular Android tablet, according to Apple. The first-generation Apple Pencil is supported with the new tablet. iPadOS 15 is the operating system.

The new iPad Mini features a liquid retina display with a screen size of up to 8.3 inches and is available in four different colors with 5G. When compared to the previous model, it offers a 40% increase in CPU performance. It features a 12 MP back camera and can record in 4K, as well as Apple Pencil compatibility.

According to Apple, both iPad versions include a 100 percent recyclable aluminum shell.

Apple’s iPhone handsets continue to be the company’s most profitable product, with net sales of USD39.57 billion in the third fiscal quarter, up 49.8% from the same time the previous year.

According to the company’s latest financial statistics published on July 27, net sales of the iPhone increased 37.5 percent year over year to USD153.1 billion for the nine months ended in June.

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