NextGen Day

To assist farmers and other members of small industries in generating greater income from larger markets, Valencia Town’s local government in Negros Oriental is intensifying its promotion of regional goods.

The town’s Pasalubong Center, where various products will be offered for free display at the Tourism building close to the municipal hall, opened on Friday under the direction of Mayor Edgar Teves Jr.

“Valencia is rich not only with raw materials for product development but also with skilled and talented human resources, so we are helping them through the Tourism Office to find ways to broaden their horizons and display their goods at the Pasalubong Center,” he said.

The Pasalubong Center would be a hub to link regional and local suppliers and producers with potential markets.

Teves said during a news conference that the town provides around 60% of the milk needed by the province from its abundant local dairy supply.

The Pasalubong Center, according to Councilor Juna May Teves, is a “dream come true” for Valencians as there was previously no location to display the community’s native goods and trinkets.

Priority would be given to neighborhood farmers and suppliers, whom she urged to showcase their wares at the hub to promote them outside the regular and well-liked Sunday market at the town plaza.

According to Desiderio Tilos Jr., Valencia’s tourism officer, more than 200 regional farmers, producers, and suppliers sell their products inside and outside the city.

Many of them work in the food industry and process foods like banana and cassava chips, virgin coconut oil, “tableya,” which is ground cacao paste or bars, powdered ginger, and other natural/organic health beverages, as well as pastries, chocolate candy bars, organic herbs, spices, and vinegar.

Native handicrafts made of materials found nearby, including bamboo, are also on show. Examples include purses, slippers, lampshades, placemats, and decor.

According to Vivian Vicua-Gonzalez, president of the Valencia Local Council of Women, many women in organized groups receive training in occupations that support them financially, including making eco-bags.

She added that the use of bamboo in placemats and other handicrafts is also promoted, as it may undoubtedly help the women’s economies.

Given that there are currently numerous candidates for the title, the mayor stated that they and the city council are still debating the Valencia One Town, One Product (OTOP).

According to Tilos, the Pasalubong Center would be open every day of the week during business hours.

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